Browsing all articles from July, 2012

All About Traffic

Posted Posted by Big Change Marketing Staff in Our Blog     Comments No comments
Jul
23

How well is your website performing? Are you satisfied with the amount of customers

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who view your website? Do you get enough business through your website? By reading this article you will be in a position to do something about all three questions.

It’s all very well having a nicely designed and appealing website for your business but it’s of no use if you don’t get the customers to visit it. The number one term you will find associated with this is search engine optimisation. You will find endless sources on the Internet telling you to optimise this and optimise that but what does it all mean?

Search engine optimisation simply means making your website as friendly to search engines as possible. Search engines such as Google, Yahoo and MSN provide your business with the ability to reach a huge amount of customer’s, they are by far the most successful method to boost sales for your business. If your website is nicely optimised then you will have a greater chance of appearing higher up on the search engines.

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Managing Social Media

Posted Posted by Big Change Marketing Staff in Our Blog     Comments No comments
Jul
22

Website traffic is deemed the single most important factor when it comes to the success of a website but that statement needs to be qualified. Although it’s true that a constant stream of traffic is the lifeblood of a website, the quality of the traffic is far more important than the quantity.

Of course, any amount of website traffic is better than no traffic at all but even if you have the most perfect website, your site is doomed to fail if you are not getting visitors that are looking for the products or information you have available on your site.

It’s easy to get caught up in a numbers game. It’s exciting to see the number of visitors to your site climb from a few a day to a few hundred a day. On the surface, this looks like exactly what you want but if your visitors are looking for something other than what you are offering, for the most part, your website traffic is wasted.

You could have a great website design, compelling copy, the lowest prices and fantastic specials but all your efforts will be useless unless your website is drawing traffic that is interested in what you are providing or promoting.

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Promoting Your Web Site!

Posted Posted by Big Change Marketing Staff in Our Blog     Comments No comments
Jul
22

6 Proven Strategies to Promoting Your Website

There’s a proven way to make money online, you can do this by

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selling information or knowledge you have.

The great part is you’ll be your own boss. You’re work from your home, while earning money on line. Isn’t this fun?

But to successful, you’ll need to promote your website.

Make a comprehensive marketing plan that where you’ve clearly identified your markets and how to appeal to them. You’ll also need to
work closely with your web team to optimize your website, so your business connects with both the human audience and content spiders.

But remember – you can only do some much promotions and marketing before you fall flat on your nose. Be sure you have the following elements present in your website.

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Facebook Marketing

Posted Posted by Big Change Marketing Staff in Our Blog     Comments No comments
Jul
22

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